BY ADAM SERRANO
Changes are in the air for Chivas USA.
New Coach, new General Manager, a host of new players and now a new sponsor.
Chivas USA announced on Tuesday an agreement with Groupo Modelo, a Mexican beer conglomerate. The agreement will lead to the Corona Extra logo taking a prominent place on team apparel. It is the second time that a beer company has sponsored a Los Angeles team in a prominent way. Budweiser had a prominent place on the jersey sponsorship of the Los Angeles Galaxy in the past.
Chivas USA will unveil the sponsor officially at an event in Downtown Los Angeles on February 16th.
What do you think of the sponsorship? Hoping to see Corona girls at Chivas USA matches?
Share your thoughts below.