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CONCACAF, CONMEBOL unveil 2016 Copa America Centenario logo

Copa_America_Centenario_USA_Logo_FC_Dark_bg_cmyk

By DAN KARELL

CONCACAF and CONMEBOL unveiled on Tuesday the logo for the 2016 Copa Centenario, set to take place in the United States.

Set against a black backdrop, the logo features a sleek design of the Copa America trophy in the middle with red, blue, and green curves forming the shape of a soccer ball. The years 1916 and 2016 signify the CONMEBOL’s upcoming centennial and the streaks of color circling the trophy represent the two confederations, blue for CONCACAF and green for CONMEBOL.

The logo was designed by British-based company┬áThe Works, Ltd. and features a red, white, and blue stripe next to the word “USA” at the bottom of the logo, signifying the hosting country for the tournament.

CONCACAF also used the logo release to announce that Univision will be the official Spanish-language television rights holder for the tournament.

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What do you think of this logo? Do you like the design? Hate it?

Share your thoughts below.

37 comments
  • Marco

    Should have just left off all that Trophy imagery and just put a Lion in the logo. Just a lion. Nothing says great soccer like a decapitated Lion head.

    Like

    • KillerInstinct

      LOL…smart a$$..at least they did’t sell out by adding FC, Sporting, UNITED to their name….somehow making themselves more “legit” in the soccer world.

      Like

      • Mark

        And don’t forget Real (Salt Lake). I mean c’mon, there’s nothing that says Salt Lake more than the Spanish translation of “royal.”

        so weak.

        Like

      • DCUPedro

        They included City in their name. Which is a completely arbitrary addition just like united or sporting.

        You aren’t under the impression that anyone in Orlando had ever called the place Orlando City before, right?

        Like

      • BornsteinSupremacy

        You know, I’ve always wondered why Real Salt Lake didn’t go with Salt Lake City. You know, one of the few ‘Euro-isms’ that actually would have applied to the situation.

        Like

  • formerlyanonymous

    Before reading the article, I didn’t realize it was a trophy. I thought it was some sort of golden pepper of some sort.

    I should really lay off the caffeine at lunch.

    Like

  • slowleftarm

    I’ve never seen any other site that focuses so much on logos and crests but I have to admit that these articles get a ton of comments so I guess people care about that stuff.

    Like

      • slowleftarm

        Yes I admitted the articles get a lot of comments, that was the purpose of my post. However, I don’t care about logos and crests. I do care about most of the other stuff posted here though which is why this site is awesome.

        Like

      • UclaBruinGreat

        Actually the logo is a British “mercenary” Slow. I’m outraged! They should have used an American marketing company for the logo!

        Like

      • Ronaldo Messi

        Why? Because he’s right and the truth hurts?

        Like

      • Mason

        No. Because he’s an self-important jackwagon who can’t take a joke when you put in on a tee in front of him.

        F- him.

        Like

      • Karim

        Dude, take it easy on slowleftarm. He is the jabroni of this site. He plays ludicrous villain to rile everybody up and keep it entertaining. He plays the same vital role as the Iron Sheik played for Hulk Hogan.

        Like

      • Mason

        There will be three “germericans” the world cup squad: Jones, Johnson, and JAB or Chandler. Even if they all go, that’s five or six if you count Boyd.

        Simple math would make that about a quarter German, which is less British than this logo. So… In addition to being a xenophobe, you suck at math.

        Basically you suck at life. Do everyone a favor and park your car in your garage with the door down and the engine running.

        Like

  • White Kix

    What better way to celebrate the Americas’ then by having the Brits create the logo for this big American celebration :)

    Like

  • JP

    This tournament will be awesome for soccer in the USA, just two years after the WC.

    Like

      • Rory

        It will stink that there is no way the big stars are playing in this tourney though… That would be the 4th summer tourney in a row for Brazil (Confed, WC, Copa Amer, Copa both Americas), and 3rd for Argentina, Uruguay.

        No way these stars are doing that.

        Like

  • Ice

    just wait for all those people to say

    AMERICAN isn’t just the USA. It’s the continent and bla bla bla bla

    way to go COPA

    Like

  • OtherKevinHart

    Hope to get some games in Charlotte… which has quietly hosted some matches the past few years… Liverpool vs AC Milan coming up in August…

    Like

  • Jay Edwards

    This is the logo that was designed for a major international tournament? Maybe it is just temporary logo as this is awful. CONCACAF is “blue” and CONMEBOL is “Green”? So only the USA and Mexico matter? This looks like all of the other marks that have been used in this genre. Thank you for the cheesy effects throughout. I hope they take the next two years and fix the logo.

    Like

  • Ronaldo Messi

    This is not Gold Cup guys. Get ready to see USA struggle like never before at home.

    Like

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