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ESPN unveils Bradley Sportscenter commercial

Michael Bradley

By RYAN TOLMICH

With the World Cup exactly one week away, ESPN has unveiled their latest soccer-themed commercial.

The commercial, starring U.S. Men’s National Team midfielder Michael Bradley, pokes fun at the game’s longstanding tradition of including local youth in pre-game entrances. Bradley’s ad joins the ranks of U.S. Soccer SportsCenter commercials that have included Landon Donovan, Abby Wambach and Jozy Altidore.

Here is the newest USMNT ESPN commercial:

[youtube http://www.youtube.com/watch?v=v8d2Be79Ho8]

What do you think of the commercial? How does it compare to ESPN’s past soccer ads?

Share your thoughts below.

Comments

  1. Steve please tell me you are joking. I don’t even no where to begin. Almost speechless if you think this drivel is going to produce players. Plus do you know anything about Perez?

    Reply
    • Figure out where you want you to begin with your explanation and go for it. I am really interested to hear what you think of the curriculum (regardless, if I believe you are partially/completely right/wrong about it). And yes, I do know who Javier Perez is. I love working with clubs and colleges to help develop players, so I have a very deep interest in what goes on with U.S. Soccer’s curriculum and the implementation of it.

      Reply
  2. Regardless of the commercial the kid should be the model for how we develop players in this country.

    My college teammate grew up near him and said he was the most athletic but became our most valuable player by (among other things):
    *Spending hours a day on technical repetition
    *Always seeking good pick up games against older players
    *Learning how to compete
    US Soccer should take all of this into consideration instead of that bullsh8t curriculum that Javier Perez handed us
    MB had some advantages but the kid is self made and earned his stripes

    Reply
  3. I like it, but I’m still waiting for a spot where Tim Howard is in full GK mode, shouting and clapping and encouraging and berating people in their cubicles.

    Reply
  4. They could do the Landon Donovan one again, and it would still be better. They could bring it up to date, and get him sent off the roster, and Landon might even go along with it with a good sense of humor.

    Reply
  5. Even though MB is the engine of the team I’m not sure the guy with the reputation of never smiling should be making promotional spots.

    If only Mix was in the starting 11…

    Reply
  6. Booooooorrrrriiiiiiing. The one with LD kicking the photocopy machine four years ago was better. Not much charisma on this team.

    Reply
  7. If you’re looking for evidence that the USMNT is in desperate need of some personality this is it.

    Did they even show MB’s face for more than 5 seconds in this spot ?

    Reply
  8. “”damn he is TALL. I read he (Bardley) was like 5’7 when he was 15 and a year later grew to 6’2″”

    Being tall, and naturally having good family connections within the USSF heirarchy, are prerequisites if you want to go anywhere in the US youth sawker system. They don’t call the ODP program, Overly Determined Parents for naught, you know.

    Same with baseball, too. They don’t recruit pitchers under 6’2″ for sure. The exceptions are the rule of course, Tim Lincecum, being one.

    Reply
  9. damn he is TALL. I read he was like 5’7 when he was 15 and a year later grew to 6’2

    anyone ever had that kinda growth spurt growing up?

    Reply
    • I was pretty much the same, was about 5’6-5’8 in 7th grade and by the time i was done with 9th I was 6’2-6’3.

      Just under 6’5 now, didn’t do much more growing in high school…or growing up for that matter…

      Reply
    • I had an almost identical spurt. Was 5’7″ to start 8th grade, a year later I was 6’4″ starting my freshman year. Then grew an inch every year thereafter was 6’8″ by the time I was graduating high school.

      Reply
  10. I love the promotional material but why aren’t Jermaine Jones and Jozy Altidore more in the foreground?

    PR should go in this order- Dempsey, Bradley, Howard, Jozy, Jones.

    those are the 5 most famous. Jones’ story is good as he was born abroad but coming to love the nation of his forefathers.

    JOzy because he’s young and battling the odds to get to the TOP

    Reply

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