Photo by Michael Janosz/ISIphotos.com
The results might not have gone the Los Angeles Galaxy's way on the field this week, but off the field, the Galaxy have come up big yet again.
For the second time in the last five months, the Los Angeles Galaxy have reached a long-term, multimillion-dollar deal that reinforces their financial viability.
According to Sports Business Journal, the Galaxy have signed a 10-year, $44 million extension with jersey sponsor Herbalife that will become the longest and most lucrative sponsorshp deal in MLS history. This deal comes months after the club signed a five-year, $55 million local television deal with Time Warner Cable in November.
Herbalife started its sponsorship of the Galaxy in April, 2007, signing a five-year deal with the club after David Beckham agreed to join L.A. from Real Madrid. With the end of that initial agreement approaching, a new jersey deal was necessary, and it appears that the terms for that new agreement are set. Earlier this week the Galaxy called for a Friday press conference during which they would officially unveil the details of what they called their "record sponsorship extension." That conference is slated for 3 p.m. ET.
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